Free Ice Cream Samples in Place Bellecour

These photos actually date back about a week ago, when I was walking down around Place Bellecour, the main plaza (open space) in the middle of Lyon. Apparently one of the ice cream makers was putting out a new light ice cream product flavored with frozen berries and they had a big publicity campaign, with Segway gyroscope two-whellers and free samples galore.

People were lining up just to get a full serving. I mean, who in his right mind would turn such a thing down? Even I didn't.

It taste pretty good. The ice cream was airy and light, and the berries topping was just the right sweetness and sourness. Then again, on a hot summer day, anything cool tastes good!